What Is Cross-Platform Development?

The term �cross-platform mobile app development� or �hybrid mobile app development� is an approach that allows developers to build a mobile solution that is simultaneously compatible with several operating systems and platforms (Android, iOS, Windows).

Hybrid applications have a native look and feel due to the combination of native code with independent code that�s suitable for multiple platforms. Developers write the code once and then reuse it, thus making it possible to release a product quickly.

Business Benefits of Cross-Platform Development

Launching the software simultaneously on various platforms

When you work on cross-platform app development, you can launch your software�quickly on various platforms. The source code is written once for all platforms. This means you don�t need to hire a separate software development team for each platform, as it�s possible to launch and update the software by using a variety of cross-platform development tools.

Faster development time

It requires the deployment of a single script instead of writing separate scripts for each platform. This significantly speeds up development time and cuts time to market, which benefits everyone, from the dev team all the way to marketing.

Reaching a wider audience

Cross-platform application development offers you an opportunity to reach a larger audience. How so? Think about it � if your app is compatible with multiple platforms and operating systems like the web, iOS, and Android, it can be used by a larger number of users. It�s a great way to maximize your exposure � with less effort and time.

Faster and easier updates

Since cross-platform applications are Internet-based, updates are nice and easy. Users don�t have to download separate updates, which would require the maintenance and support of multiple app versions. The app is updated automatically for all customers to ensure they always have the most current version of the app, which positively impacts its performance.

Cost savings & shorter time to profitability

All of the above-mentioned advantages entail significant cost savings. With the development speed, cross-platform development brings, your time-to-market for each platform is shorter than if you had to create each app from scratch. This means you can get your software to generate revenue much sooner. You don�t need to maintain a software development team for each platform you launch your app to, which will bring significant savings over time.

Choose a Cross-Platform Development Tool

Let introduce 3 famous cross-platform mobile development tools:

React Native

This cross-platform framework was introduced by Facebook in 2015. React Native caused an enormous wave in the trend for hybrid frameworks. Since its debut, it has become one of the most popular mobile application development frameworks. Well, it is due to its code reusability feature and ready-to-apply elements that considerably shortens development time. Also, this framework can render a native-like interface�that users love.


Xamarin launched in 2011. The framework was once independent but later acquired by Microsoft. Xamarin is an open-source framework that uses C# coding, which means it can work on any platform, including Android and iOS.


Flutter is the latest framework among the three on the list. This is another open-source, cross-platform framework that seamlessly creates native interfaces for Android and iOS. This framework is perfect for startups building a minimum viable product (MVP). Instead of creating two separate apps for Android and iOS, you can build Flutter cross-platform apps�that look native on both platforms.

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